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Crown's electric lift trucks are utilized on a day-to-day basis to safely move stockroom resources and goods. The businesses wide-ranging product line includes manual propelled pallet stackers and trucks, power pallet stackers and lift trucks, counterbalanced sit down and stand up trucks, narrow-aisle turret trucks, narrow-aisle reach trucks, and order picking equipment.
Environmental stewardship and sustainability are an extremely essential part of the Crown culture. Decades of thought leadership have enabled Crown to help clients while enhancing the environment. ISO 14001 certification has been attained for business management and environmental attentions in manufacturing. Crown has proudly achieved several awards and recognitions for its sustainability efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
Crown History - 1930's to 1950
Crown Equipment Corporation was first born is rural central American town called New Bremen, Ohio, USA. The business has developed from a one-room operation into a globally recognized organization, currently considered to be the 7th biggest forklift maker on the planet.
Two brothers Allen A. Dicke and the late Carl H. Dicke established the Crown company in 1945. Carl's son, James F. Dicke joined the family company later that year. At this time, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company Head these days, becoming the fourth generation of the Dicke descendants to maintain this position.
Crown first began with a small clientèle producing temperature controls that they manufactured for coal burning furnaces. The production of these control items took place in a former hardware store based in New Bremen, Ohio, where Crown’s center of operations currently remain.
By the year 1949, Crown moved into the construction of rotators for antenna due the increased fascination with televisions at the time. The product was able to improve the picture and reception quality. The company’s successful move enabled them to become a leading maker of units until 2001. The company ceased production in October after a decline in the worldwide need for television antenna rotators.
History – 1950 to 1975
In the early 1950’s Crown diversified into the manufacturing and restoration of electronic and mechanical machinery for government and private market. After a number of successful bids inside a short period of time, the company had built a highly regarded business in this field.
Flexibility and achievement dominated Crown’s ability to diversify once again. In 1957, production into the materials handling industry started with lift truck manufacturing. The organization believed the market demanded a smaller line of top-quality quality lift trucks. Crown immediately created an exceptional range of contemporary equipment and swiftly grew to be the most rapidly evolving materials handling company with its collection of products.
In 1966, Crown ventured outside of the US materials handling market and into Australia. Sydney, Australia is home to the regional head office and currently leads Crown’s Asia Pacific service, sales and advertising and marketing teams. Crown remains an unwavering industry leader today, supported by exceptional operations, solid sales and strong manufacturing operations.
In 1968, Crown established itself in the European marketplace by purchasing an Irish production facility from its parent company, Steinbock, who was a German firm. They began to manufacture Crowns’ (PTH), hand pallet trucks. Later that same year, Crown started their first London operation stationed near Heathrow Airport. The sales and service operation of Crown’s complete forklift line was offered in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing forklifts across Europe through autonomous dealers.
Crown History - 1975 to Current Day
Nowadays, Crown manufactures a vast fleet of electric lift trucks. The company’s supplier network, situated in key global markets, consists of both Crown-owned and independently-owned sellers. They are responsible for handling the company’s product sales and service.
Corporate offices in New Bremen, Ohio and Munich, Germany provide nationwide advertising and promotional sales support to all dealer and sales personnel. Both Crown sales and seller personnel are factory- trained in all disciplines to guarantee the utmost reliability and service. The Munich office was launched in the 1980’s and delivers purchasing, advertising and marketing, engineering and design capabilities for India, Africa, the Middle East along with Europe. The diverse relations of international sellers and Crown-owned sellers successfully operate in almost 100 overseas city environments.
The 6 USA manufacturing locations for Crown consist of New Bremen, Ohio; New Knoxville, Ohio; Fort Loramie, Ohio; Celina, Ohio; Kinston, North Carolina; and Greencastle, Indiana. Crown proudly manufactures globally, producing lift trucks in Sydney, Australia ever since 1966, Queretaro, Mexico since 1973, Roding, Germany since 1986 and Suzhou, China since 2006. Crown also owns branch sales and service center operations in more than 30 locations in the USA. International branch sales and service center operations consist of locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.
